“The NIH recently added close to 2,000 NIH technologies to seedsprint’s platform using an API that enables automated posting and updating. Those technologies come from a couple dozen plus of the institutes and centers (including the CDC) that make up the NIH.”
“seedsprint: Ajoy, how do you and your licensing officers manage the marketing for so many institutes and centers?
Ajoy: A few years ago, the NIH began operating tech transfer with a dual-function outreach process.”
“seedsprint: What does that mean and how does it work?
Ajoy: In [2016] we de-centralized the marketing for inventions from our 27 member institutes and centers, with each institute becoming responsible for marketing their own technologies on an individual basis—we refer to these as “case-by-case technology marketing…”
“The last piece—technology cluster marketing—relates to our business development directed to commercializing multiple, related technologies…” Read the full interview here.
Source: An Interview with Ajoy Prabhu, Head of Tech Transfer Marketing for NIH – July 3, 2019. seedsprint.
